If you are struggling with creating a personal brand that stands out and gets noticed, you have come to the right place. Making an Impact: How to Build a Powerful Personal Brand will show you step-by-step all the tactics you need to make your brand have an impact in the marketplace, so you naturally attract the opportunities to grow your business. This book contains examples of the technique’s corporations use to build brands, case studies of clients who implemented techniques taught in this book, and low-cost ways to make your brand stand out. You’ll no longer be confused about how to brand yourself after reading this book.
It’s easy to think that personal branding is for celebrities or influential people. After all, we follow them on social media, read their articles or see them on T.V. and think there’s this magic formula to creating a personal brand. The reality is, everyone has a set of unique attributes that make them who they are. Those attributes can be positioned and packaged into a brand that has meaning, offers value, and contributes to the success of the company.
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