Want to boost your Internet sales? Starting and
growing a business on the Internet can be overwhelming,
and yet, competing successfully on the Internet
requires a solid strategy.
But
with the Marketing Lady’s experience and
know-how, I’m able to help people just like
you cut through all that clutter to get started
with a successful online business or presence.
Or if you already have a website, I can help take
your existing online business to a new level of
traffic and sales growth.
Since
each business, market, and website is unique,
each requires its own strategic marketing plan.
As your Internet Marketing
consultant, I can help you better understand your
business, your market and your Internet goals.
I’ll help you strategically plan your marketing
campaign so that it brings your site higher search
engine rankings, more targeted traffic, increased
sales, and overall, better long term success.
How
can I help? I offer the following services to
assist with your Internet Marketing:
Website
Evaluation and Analysis
E-mail
Marketing
Online
Promotional Strategies
Website Evaluation and Analysis
— Want to gain a better
understanding of how your site is performing?
Need to know how to improve your search engine
rankings or grow your Internet business? A professional
website evaluation and analysis is a good place
to start.
The
evaluation and analysis consists of three major
services I will provide:
1)
Review your Internet marketing
strategies; so I can determine
whether or not your website is meeting the needs
of
your customers.
2)
Measure the success of your online marketing
campaigns; this can
help you gain insight into your online customers’
behavior.
3)
A website “Needs Analysis”
Then,
I’ll sit down with you and review all my
findings to provide you with recommendations and
feedback on the following areas:
o
Website
Navigation – How to improve usability
for your customers
o
Page Optimization –
How to achieve optimum results for your website
pages
o
Linking and Keyword Strategies:
How to obtain higher
search ranking
and increase traffic to your site – by using
keywords
and links on targeted industry websites that are
relative
to your products/services
o
Affiliate Programs –
Which affiliate programs might help you generate
additional revenue and add more value or services
for your
visitors?
o
Competitive
Site Analysis – What are your competitors
doing that
you’re not?
Return
To Top Of Page
E-mail Marketing –
E-mail marketing offers fast responses,
a high rate of return, and a low cost of deployment.
Businesses are beginning to perceive e-mail marketing
as the silver bullet for acquisition and retention
strategies – for a fraction of the cost
of traditional advertising or direct mail, e-mail
marketing can help lower your advertising costs,
better target the right prospects offer personalized
advertising, retain existing customers, and increase
your ROI (return on investment).
The
Marketing Lady™ offers an inexpensive e-mail
tool through an
affiliate program, Constant Contact, which allows
you to create
and send your own marketing e-mails.
I’ll help you develop an effective e-mail
marketing strategy,
by
providing the following recommendations:
o
What verbiage in your “From”
line and “Subject” line might generate
the most interest and motivate more readers to
open and
read your message
o
How to use special offers and content
to capture attention and increase
results
o
How to create customized templates
to save time and effort on regular
mailers
o
List building strategies to help
you increase your customer base and
subscribers
o
Tracking and analysis to measure
the effectiveness of each campaign
Create
your own newsletter with
Contact
TML to develop your
e-mail marketing campaign!
Online Promotional Strategy
— Are you utilizing
all the Internet marketing tools available? Or
are you missing online opportunities? Have your
existing online marketing strategy analyzed by
a seasoned professional! Get recommendations to
improve what you do and how to make more money
in your business.
I’ll
review your website goals and objectives
to help you identify the best promotional
strategies. Whether your dollars are best
spent on online advertising, search engine
marketing, special offers or other marketing
options will vary based on your unique business
needs.
I’ll
offer you a variety of recommendations that
you can utilize to encourage visitors to
complete an online purchase or call for
an appointment. Then we can work together
to develop a plan and budget based on your
needs to help you implement those strategies.
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